Retail Business Intelligence Engine Tracks Shopper Trends By Smartphone IDs
February 12, 2013 by Dave Haynes
The ability to understand what consumers are doing in retail environments has been the domain these past few years of video-driven analytics that use …
Read moreResearch: If You Insist On QR Codes, Use Them For Product Information
January 3, 2013 by Dave Haynes
Results of a survey by Perception Research Services International (PRS) show product information is the most likely reason people will whip out their smartphones and …
Read morePRI Industry Sentiment Index Ticks Up Big In Q3
December 20, 2012 by Dave Haynes
The Platt Retail Institute’s quarterly North American Digital Signage Index saw 15.5% jump in third quarter, and was the first positive shift thsi year. …
Read moreFinding The Store No. 1 Mobile Activity For Shoppers
December 4, 2012 by Dave Haynes
If you are a retail marketer or providing technology and services into that sector, you are probably wrestling everyday to stay on top of …
Read moreLight Version Of Intel’s Video Analytics Platform Now Free
November 20, 2012 by Dave Haynes
Intel has tweaked the offer for its video analytics technology (aka face pattern detection/counting) by making a version of free to use, and not …
Read moreDPAA Says Sector Growing At 6X Pace Of Media In General
October 10, 2012 by Dave Haynes
The Digital Place-based Advertising Association says the sector it bangs its drums about grew at roughly six times the pace of total measured ad …
Read moreResearch: Advice, Opinions Trusted; Display Ads, Not So Much
September 17, 2012 by Dave Haynes
The research firm Nielsen has released the latest results from seems to be an ongoing study about the trust factor in all forms of …
Read moreStudy: $450M Or More In Co-Op Dollars Going Untapped By Digital
September 7, 2012 by Dave Haynes
The Interactive Advertising Bureau has issued an interesting white paper about the big chunk of money being left on the table each year by …
Read moreResearch: Humor, Character Development Matter Most In TV Ads
August 22, 2012 by Dave Haynes
Very litttle of this can be directly applied to the small-budget, silent and mostly motion graphics world of sigital signage and digital OOH content …
Read moreResearch: Nielsen Global Study Shows Price, Nutrition Biggest Grocery Buying Factors
August 21, 2012 by Dave Haynes
The research firm Nielsen has some really interesting survey results out today about consumer decision making in grocery – with findings that may seem …
Read moreNew H.265 Video Compression Will Be Twice As Efficient as H.264
August 16, 2012 by Dave Haynes
This could be big. The Moving Picture Experts Group (aka MPEG), which has members representing the interests of telecoms, computer, TV and consumer electronics …
Read morePRI Index Suggests Optimism For Sector Starting To Sag
June 21, 2012 by Dave Haynes
The Chicago-based Platt Retail Institute has released the Q2 2012 edition of the PRI-DSF North American Digital Signage Index, which pretty much mirrors the …
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