Sixteen:Nine – Opinion

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Guest Post: The Good and Bad of Augmented Reality 3D Virtual Fitting Rooms

Jack Benoff January 13, 2012 0

Have you seen the coverage of these 3D Virtual Fitting Rooms? Thanks to the power of the Microsoft Kinect several of these hacks products have entered the market over the past few months, and they’re getting

2011: Good, Bad and Fugly (Part 3)

Dave Haynes December 30, 2011 3

Part Three: The Fugly Content Is One Fugly King The majority of the creative running on screens in this sector is crappy because the good stuff costs real money. Usually BIG money. The best

2011: Good, Bad And Fugly (Part 2)

Dave Haynes December 30, 2011 1

(Link to Part 1: The Good …) I’m going to look more at trends, as opposed to calling out people, organizations or projects. That serves no particularly good purpose. But let’s just say the

2011: Good, Bad and Fugly (Part 1)

Dave Haynes December 29, 2011 2

I wasn’t going to do a 2011 look-back thing because frankly, I operate in a little bit of a bubble in my home office and live bait shop, and don’t get out to see

Guest Post: Is Digital Signs and Displays For Dummies really a “Reference for the Rest of Us?”

Thomas Fraser-Bacon December 14, 2011 2

Last month, publishing giant Wiley released a new For Dummies guide book – Digital Signs and Displays For Dummies. For the most part a For Dummies book is the first port of call for

Guest Post: Selling Digital Signage Effectively In “The Channel”

Bas Smeets November 29, 2011 0

Selling digital signage technology looks relatively easy in principle, but proves much harder in practice for a lot of companies that add these products and services to their portfolios. It’s a display mounted on

rAVe: Measuring the Success of Digital Signage Content

rAVe Publications November 21, 2011 1

This rAVe Publications opinion piece was written by Debbie Wilson-Dewitt, Marketing Communications Manager at the digital signage software firm VISIX. When we talk about ROI, it can be return on investment, return on involvement

Curmudgeon Friday: The “world’s greatest” digital signage manufacturer

Dave Haynes October 28, 2011 0

I find the best way to deal with the many knuckleheads out there who either have tenuous grips on reality or no shame is to just flat ignore them. It would be easy to